ERIC ROBERTS FITNESS

25,000+ clients coached since 2016

25K+ clients

🎂 The 8-Week Birthday Shred Challenge

Lose 10–20 lbs in 8 Weeks and Keep It Off, Even If You've “Failed Diets” Before

An 8-week fat loss challenge for busy professionals 30–55 who want to lose their first 10–20 lbs and keep it off. We build a simple, sustainable plan around your career and family so you can finally lose fat, even if you've failed every diet before.

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Claim Your Birthday Spot (60 Seconds)

No payment now. Apply in 60 seconds and my team will see if you're a fit for the challenge.

🎁 Birthday Bonus

The first 5 people to enroll get 3 free Legion Athletics supplements ($250 value)

Shipped straight to your door when you start. Real fuel for your shred, on the house, as my birthday gift to the first 5 who commit.

5 of 5 bonus spots left

I remember sitting on my bedroom floor crying, feeling like I'd never lose the weight. The next day I signed up — and now I'm down 80 lbs.

Nicole · Lost 80+ lbs ★★★★★

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8-Week · Service Guarantee

🛡️The Results Guarantee

If you follow the plan we agree on and don't lose weight or inches off your waist in 8 weeks, we'll coach you free until you do.

How the Results Guarantee works

The Results Guarantee kicks in if you do your part during your 8-week program: hit your assigned calorie goal with 90% consistency (tracked in your app), weigh portions accurately, submit your weekly check-ins on time with progress photos, and complete at least 90% of your assigned workouts. If after meeting those conditions you haven't lost weight or inches off your waist, your coach keeps working with you free until you do.

This program is for you if…

✓ You've built success in every area of your life — except your body

✓ You want all the guesswork taken out and just be told what to do

✓ You want the people around you to say "holy sh*t, you look great"

✓ You want to lose 10–20 lbs in the next 8 weeks

✓ You KNOW what to do — but you need accountability so you can stick to it consistently

It's time to finally lose the weight and keep it off for good.

Why you're stuck

It's not a motivation problem.

Sound familiar?

You're "on" Mon–Fri. Fall off every weekend.
Lost 5–15 lbs. Gained it all back.
Grind for a few weeks → life hits → everything falls apart.

Here's what's actually going wrong:

The plan doesn't match your real life.

Generic plans assume perfect weeks. You don't have perfect weeks.
You're doing this alone.

"I'll restart Monday." "I can't stay on track this week." It's easy to slip when no one is holding you accountable.
Nobody catches you within 24 hours.

You drift for days. Shame kicks in. You ghost.

You don't have a motivation problem. You have a system problem. We fix that.

Here's What You Get

Our 3-Part Body Reset System.

Workouts, nutrition, and the accountability that makes it stick.

Fully Personalized Workouts Built For Your Life

Your coach designs your workouts around your schedule, equipment, and experience level. If all you have is 30 minutes, that's what we'll build.

What's included

Custom programming in the app
Home, gym, or hybrid — built for your setup
Video library for every exercise
Form-check reviews from your coach
Weekly progression updates

We Tell You Exactly What to Eat.

Personalized calories, macros, and example meal plans with adjustments every week. No guesswork — just follow the plan. And yes, pizza and wine still fit.

What's included

Personalized calories and macros
Meal plan using food you actually eat
Grocery lists and simple recipes
Eating out strategies that don't wreck your week
Adjustments whenever life shifts

Never-Fall-Off Accountability (Daily 1:1 Check-Ins)

Weekly check-ins plus daily text access, powered by our Never-Fall-Off Accountability System — so you never drift more than 24 hours without a course-correction.

You send quick photos of meals, workouts, and scale weigh-ins.
We review your data daily and text you specific "do this next" adjustments.
You never go more than 24 hours off-plan without a course-correction.

What's included

1:1 Onboarding Deep Dive — 30-min live setup call with your coach
Weekly 1:1 check-in with your coach
Weekly Loom video review of your food + workouts for in-depth feedback
Daily messaging access — 24-hour response SLA on every text
Plan tweaks every single week
Someone who notices the second you slip

Bonus accelerators

Plus, you get these.

Included with every coaching plan — these are the playbooks our 25,000+ clients use to make this stick in real life.

Bonus #1

The Busy Pro Meal System

Plug-and-play meals for workdays and family nights. No more "what do I eat" at 6pm.

Bonus #2

Travel & Social Blueprint

Exact rules for trips, restaurants, and events — so the social calendar stops killing your progress.

Bonus #3

Weekend Rescue Protocol

The 24-hour reset plan after a blowout. Bad Saturday no longer becomes a bad week.

Bonus #4

Spouse & Household Playbook

How to get buy-in at home instead of sabotage. The script that turns your spouse into your biggest supporter.

See If Coaching Is A Fit (60 Seconds)

No payment. No obligation. Answer a few questions and my team will see if we can help.

Real people. Real results.

Same story every time:
"I'd tried everything before this."

Lost 80+ lbs

▶ Watch Nicole's Story

I was sitting on my floor crying, sure I'd never lose the weight. The next day I signed up. Now I'm down 80 lbs.

Nicole · Lost 80+ lbs

Tried every diet for years. Nothing stuck.

Lost 138 lbs

▶ Watch Phylicia's Story

138 pounds down. I never thought it was possible. Having a coach in my corner every week is what made it stick.

Phylicia · Lost 138 lbs

Tried everything. Nothing worked long-term.

Lost 70+ lbs

▶ Watch Victor's Story

Started at 252. Now I'm at 180. Being able to send form videos and get real feedback was huge. Stop the excuses.

Victor · Lost 70+ lbs

Had never lifted a weight in his life.

Lost 40+ lbs

▶ Watch Leanne's Story

Having a coach check in every week changed the game. I finally had someone who wouldn't let me quit.

Leanne · Lost 40+ lbs

Busy mom. Restarted diets countless times.

Wes's transformation — lost 20+ lbs in 8 weeks

-20 lbs / 8 wks

▶ Watch Wes's Story

8 weeks in and down over 20 lbs. The weekly check-ins kept me locked in when I'd have normally quit.

Wes · -20 lbs in 8 weeks

50+ hrs/week. Always "too busy" before.

Lost 30 lbs

▶ Watch Neeraja's Story

I'd tried every program out there. The weekly accountability is what finally made it click — 30 lbs down and not going back.

Neeraja · Lost 30 lbs

Knew what to do. Couldn't stay consistent.

25,000+ transformations and counting.

Sabrina

Vicki

Marcel

Trisha

Jean

Laura

James

Brian

Erika

Dan

Nick

Tiffani

Jen

Isabelle

Lindsay

Karley

Chelsea

Brittany

Michael

John

Laurie

Meredith

Sabrina

Vicki

Marcel

Trisha

Jean

Laura

James

Brian

Erika

Dan

Nick

Tiffani

Jen

Isabelle

Lindsay

Karley

Chelsea

Brittany

Michael

John

Laurie

Meredith

See If Coaching Is A Fit (60 Seconds)

No payment. No obligation. Answer a few questions and my team will see if we can help.

Please enable JavaScript to load the application form — or click here to open it in a new tab.

8-Week · Service Guarantee

🛡️The Results Guarantee

If you follow the plan we agree on and don't lose weight or inches off your waist in 8 weeks, we'll coach you free until you do.

How the Results Guarantee works

Real questions we get

Before you apply.

I've tried everything. Why would this be different?

Every other plan was built for nobody. This one's built around your life, and a real coach catches you when you slip. That's the part that was missing.

I'm busy. How much time does this take?

Workouts are 30–45 minutes. Meals use food you already eat — no Sunday prep. Check-in takes 15 minutes a week. If you're busy, you need more structure, not less.

What if I fall off? I always do.

That's exactly why you need a coach. When you start to slip, they'll catch it early and pull you back. Falling off alone is why it hasn't worked before.

How much does this cost?

Most 1:1 clients invest around $400–$600 per month for our high-touch, fully personalized coaching with daily accountability from a real human coach. If 1:1 isn't the right fit budget-wise, the application will point you toward The Clubhouse — our group coaching membership at $59.99/month — which is a great place to start.

Do I have to cut out food I love?

No. You'll still eat the food you like and go out on weekends. Plans you can't live with don't work — that's what we're fixing.

I'm a total beginner. Will this work for me?

Yes. Most of our clients are beginners or have stopped and started a hundred times. Your coach builds your plan around your starting point — not where someone thinks you should be. We'll meet you where you are and progress from there.

Is this really 1:1?

Yes. One coach, one plan, one person — you. Not a group chat. Not a cohort.

What's the commitment?

8 weeks minimum, billed every 4 weeks. After that, continue as long as it's serving you or stop any time. 8 weeks is when real change happens — anything shorter and you're just starting over.

8 weeks from now is coming either way.

You'll either be 10–20 lbs lighter, fitting back into your clothes, and proud of the mirror — or you'll be right here again, wondering why nothing ever sticks.

See If Coaching Is A Fit (60 Seconds)

No payment. No obligation. Answer a few questions and my team will see if we can help.

Lose 10–20 lbs in 8 Weeks and Keep It Off, Even If You've “Failed Diets” Before

The first 5 people to enroll get 3 free Legion Athletics supplements ($250 value)

🛡️The Results Guarantee

This program is for you if…

It's time to finally lose the weight and keep it off for good.

It's not a motivation problem.

The plan doesn't match your real life.

You're doing this alone.

Nobody catches you within 24 hours.

Our 3-Part Body Reset System.

Fully Personalized Workouts Built For Your Life

We Tell You Exactly What to Eat.

Never-Fall-Off Accountability (Daily 1:1 Check-Ins)

Plus, you get these.

The Busy Pro Meal System

Travel & Social Blueprint

Weekend Rescue Protocol

Spouse & Household Playbook

Same story every time:"I'd tried everything before this."

25,000+ transformations and counting.

🛡️The Results Guarantee

Before you apply.

8 weeks from now is coming either way.

Same story every time:
"I'd tried everything before this."